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Join the Movement

Agency Network: 
Published/Aired: 
April 2020

Description

Earlier this month, Sport England and creative agency FCB Inferno launched a national campaign to inspire people to stay active at home during the coronavirus (COVID19) outbreak, inviting the public to share their own experiences and join the movement online using the hashtag #StayInWorkOut. This week sees the release of a film showcasing some of the most imaginative at home exercises the campaign has inspired.

Film advertisement created by FCB, United Kingdom for Sport England, within the categories: Media, Public Interest, NGO, Sports.

Advertising Agency: FCB Inferno, UK
Executive Vice President: Sharon Jiggins
Senior Account Director: Emily Whiteaway
Account Manager: Becky Glover
Strategy Director: Laura Pirkis
Director of Production: Nikki Chapman
Head of Business Affairs: Caio Silva
Chief Creative Officer: Owen Lee
Senior Copywriter: Sarah Lefkowith
Senior Art Director: Nicole Chen
Joint Design Lead: Becci Salmon
Directors: Nicole Chen, Sarah Lefkowith
Editorial: The Quarry
Editor: Mark Wheelan
Motion Graphics Design: Jonny Stopford
Post Production: Unit
Sound: No.8
Sound Designer: James Lyme
Casting and Footage Research: Emilie Terrier
Casting Producer: Laura Hawkes
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