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August 2018

Description

Captain Fantastic Elton John, best known for captivating audiences with bittersweet ballads and world-conquering anthems, is back with a bang in a new SNICKERS® ad – but not as you've seen him before. The clever new ad, out September 1, 2018, sees Elton venture into the hip hop genre as the personification of American artist, Boogie, amidst a rap battle, when he's lost his edge due to hunger.

Film advertisement created by BBDO, United Kingdom for Snickers, within the category: Confectionery, Snacks.

Advertising Agency: AMV BBDO, UK
Chief Creative Officer, WW: David Lubars
Executive Creative Directors: Adrian Rossi, Alex Grieve
Creative Directors: Andy Clough, Rich McGrann
Copywriter: Neil Clarke
Art Director: Jay Phillips
Agency Planners: Alaina Crystal, Elly Fenlon
Agency Account Team: Katy Talikowska, Hannah Penn, Gemma Troup, Berlin Abraham, Jean-Luc Gentilli
Agency Producers: Trish Russell, Deborah McCartney
Media Agency: Mediacom
Media Planners: Guy Walding, Rupert Beck, William Harrison
Production Company: Biscuit Filmworks
Director: Andreas Nilsson
DoP: Lasse Frank
Production Company Producers: Rupert Reynolds-Maclean, Kwok Yau
Offline / Film Editor: Ben Campbell / Cut+Run
Post-production Company: The Mill
Business Affairs: Cate Killeen, Ashley McLeod, Jane Routledge
Audio Post-production: 750mph
Talent Management: Anne Batz, Charlie Powell, Leanne Funnell / Talent Republic
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kleenex's picture

Great use of the legend Elton John.

kleenex
Activity Score 54883
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