In this ad, you don't see any kids saying "Are we there yet?". It's actually we adults, desperate to leave 2020 behind and get to 2021. And it really can't come soon enough after what we've all been through. It takes a daring kid to tell us adults to cut the whining and man up. Because a brighter road is just ahead of us.
Film advertisement created by DDB, Spain for Seat, within the category: Automotive.
Global Creative Director: Alvaro Ramos
Chief Creative Officer: Toby Talbot
Global Creative Director: Stephen Joss
Sr. Producer: Elena Carrasco
Account Director: Patricia Rodrigo
Social Media Strategist: Laura Scott
Director: Marc Pujolar
Editor: Marc Balagué