ADVERTISING

Seat

We move like you move

Agency: C14

Description

Recent times have outlined the need for city-centers’ transformation with new ways of mobility (self-service scooters, electric bikes, hoverboards and electric eKickscooters) and adapted to new citizens’ behaviors. In this context where cars are no longer systematically the only solution, SEAT disrupts the market by no longer being a car brand but a mobility provider. The Spanish manufacturer's ambition is to become the leader in this field, initiated by the expansion of its range and its launch of electric micro-mobility.

This professional campaign titled 'We move like you move' was published in France in October, 2021. It was created for the brand: Seat, by ad agency: C14. This Integrated medium campaign is related to the Automotive industry and contains 2 media assets. It was submitted 10 months ago.

Credits

Advertising Agency: C14 Paris
Chief Creative Officer: Alexander Kalchev
Creative Directors: Alexis Benbehe, Pierre Mathonat
Artistic Director: Shanel Redzheb
Copywriter: Lucie Guidon
Agency supervisors: Paul Ducré, Julie Haslé
Account team: Alexandra Lair, Charlotte Delpon
Strategic planner: Dominique Castellano
TV Producer: Corinne Persch
TV Producer assistant: Gaëlle De Pompignan
Post-producer: Jérôme Deplatière
Art buyer: Pia Schneider
Print producer: Valérie Merceron
Creative traffic: Virginie Fruchard, Sophie Toqué
Studio, Mix and Sound Design: Studio 5
Music Supervisor: Marine Cremer
Global Business Director at C14 Global: Allison Milack
Production house: Partizan
Producer: Khalid Tahhar
Production director: Isabelle Labeylie
Production coordinator: Stella Rossini
Production assistant: Yann Hurpy
Directors: Michel Gondry, Olivier Gondry
Post-production house: Mikros
Post-production director: Renaud Coulon
Music: Dylan Cartlidge / Hang My Head
Photographer: Tomek Olszowski
Global Brand Advertising, Social Media & Content Director chez SEAT HQ: Timothée Gazeau
Marketing Specialist chez SEAT HQ: Andrea Torlai
Head of Marketing chez SEAT France: Elise Remark
Head of Communication at SEAT France: Aïssata Diallo
Head of CRM and digital experience at SEAT France: Pierre-Edouard Sabary

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