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Ice creamy goodness

Campaign
Agency Network: 
Published/Aired: 
November 2009

Description

Rethink's newest spot for Vancouver's Science World treats us to some octogenarian eye candy. Shot in a real-life hernia hospital (sexy!), it teaches us all how to love. And some science.

Film advertisement created by Rethink, Canada for Science World, within the category: Education.

Advertising Agency: Rethink Communications, Vancouver, Canada
Creative Directors: Chris Staples, Ian Grais
Art Director: Chad Kabigting
Copywriter: Rob Tarry
Producer: Ann Rubenstein
Director: Benjamin Weinstein
Editor: Don MacDonell
Audio: Wave Productions
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adbug's picture

Absolutely love it!

adbug
Activity Score 20
gioborde's picture

wonderful

gioborde
Activity Score 1385
Art Director at LEO BURNETT |

GiBo

samee's picture

Hilarious!!

samee
Activity Score 124
Promedia Advertising
tirthomitro's picture

nice... but u could have saved a couple of shots -
or may be 3. b'coz some of the 'licks' were a
lttle too gross to digest.
but a good one anyway!

tirthomitro
Activity Score 2758
Creative Director at Grey Global, India |

they showed me a picture & i laughed
dignity has never been photographed

jackmancer2017's picture

Eeewwwww. I didn't like it.

jackmancer2017
PERP's picture

Groose..

PERP
Activity Score 433
Art Director |

.: look for the green giant on the label :.

Publiz's picture

Absolutely hilarious. I love it and I share it !

Publiz
Activity Score 115

Inspiration graphique et publicité créative : Publiz

satrianee's picture

A little shaky shots (thankfully) could be explained by science... I like science when it gets enjoyable.

satrianee
Activity Score 3748
morse's picture

Perfect. It's good enough to talk about it over the water cooler.

morse
Activity Score 18159
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

old monk's picture

wonderfull

old monk
Activity Score 23
Copywriter at Fisheye communication
daniel ieraci's picture

Great stuff. Disturbing and hilarious.

daniel ieraci
Activity Score 333
Art Director
Dr_Mudler's picture

Now that's cool! Love it!

Dr_Mudler
Activity Score 171

-The Color of Life Depends on You-

tripinator@hotmail.com's picture

Absolutely hilarious. Just posted it on D Stash!
http://dstash.blogspot.com/

if you wanna be in the know, join the blog

tripinator@hotm...
Activity Score 134
Art Director at Green House at Ogilvy & Mathers, Paris / Miami Ad School
silvi's picture

Wonderful casting!

silvi
Activity Score 4170
Copywriter
dorette14's picture

hahahahahaha!!!!

dorette14
Activity Score 50
AAA School of Advertising, Johannesburg |

I did not hit you, I simply high-fived your face!

yippieeyyeah's picture

Ilike!

yippieeyyeah
Activity Score 43
Akademie für Kommunikationsdesign, Köln
bad astronaut's picture

mom?

bad astronaut
Activity Score 544
mpared's picture

love it ....who said old cant be sexy????

mpared
Activity Score 562
Planner at Bold Ogilvy and Mather |

www.thecuriousbrain.com

jayesh_chill's picture

I am still confused. The ad is for Science world or Psychology world?

jayesh_chill
Activity Score 71
Mumbai
copylad's picture

Beautifully Shot!
just amazing!

copylad
Activity Score 121
Copywriter
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