Statistics, Satellite

Agency Network: 
Published/Aired: 
May 2013

Description

Film advertisement created by Fred & Farid, China for Orangina, within the category: Non-Alcoholic Drinks.

Advertising Agency: Fred & Farid, Paris-Shanghai, China
Creative Directors: Fred & Farid
Copywriters: Fred & Farid, Gian Carlo Lanfranco, Rolando Cordova
Art directors: Rolando Cordova, Gian Carlo Lanfranco
Brand supervisors: Hugues Pietrini, Stan de Parcevaux, Florence Burtin
Agency supervisors: Mehdi Benali, Hélène Camus, Olivia Courbon
Tv producer: Karim Naceur
Post-producer: Elise Dutartre
Director: Gary Freedman / Glue Society
Production: Nouvelle Vague
Producer: Sandrine Lima
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Highest Rated

jackblack's picture

What can you say, it's French people trying to be creative. They're really only good at fashion. Ouch!

jackblack
Activity Score 2363
Art Director
talkingisfree's picture

Not good at all

talkingisfree
Activity Score 2712
Art Director
certaintly's picture

LOLLLLLLL i loved it.
i mean, it's like the dumb american family guy humor put into a commercial.
but i still loved it.

certaintly
Activity Score 3984
MindDrift's picture

It's not Orangina, it's the Speedo. Wearing one is suicide.

MindDrift
Activity Score 1164
Art Director
kleenex's picture

Not really feeling it.,

kleenex
Activity Score 58777
Web Designer/Developer
morse's picture

I don't understand the connection between orangina and the events.

morse
Activity Score 18159
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

certaintly's picture

there is none.
more than anything, theyre just trying to establish the tone of their brand. as whacky, zany, ridONkulous, sarcastic, bizarre.
it's a drink not to be taken seriously

certaintly
Activity Score 3984
MindDrift's picture

I think it's a fun and unusual way to say Orangina is good for you.

MindDrift
Activity Score 1164
Art Director
Vladislav's picture

How much acid did they take before coming up with this idea?

Vladislav
Activity Score 2407
Client Servicing at Advertising Agency Voskhod
MichelMichal's picture

That's bad advertising.

MichelMichal
Activity Score 420
Planner
jackblack's picture

What can you say, it's French people trying to be creative. They're really only good at fashion. Ouch!

jackblack
Activity Score 2363
Art Director
Temple's picture

This is wonderful. Come on haters, this is the freshest we have had from Fred & Farid in ten years.

Temple
Activity Score 11339
Creative Director
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