Real Emilys in Paris Want You to Learn French with Duolingo

Agency Network: 
December 2021


For the launch of Season Two of “Emily in Paris”, Duolingo is offering its premium membership, Duolingo Plus, free for a month to encourage people to learn French, available 48 hours from when the show premieres.

Fans of the Emmy and Golden Globe-nominated first season fondly remember all of the cute linguistic and cultural faux pas made by Lily Collins’ character, and the playful antics that ensued. But the real Emilys of Paris were less than thrilled. So, this time around, Duolingo decided to help all the Emilys of the world improve their French using their popular French course. One of the most effective to date, French from English on Duolingo offers the equivalent of four semesters of university-level classes that can be completed in half the time. Magnifique!

Film advertisement created by BETC, France for Duolingo, within the category: Electronics, Technology.

Advertising Agency: BETC
Agency Managers: David Martin Angelus
Executive Creative Director: Stephane Xiberras
Creative Director: David Martin Angelus
Copywriter: Nadia Doherty, Nicholas Bakshi
Art Director: Moritz Maus, Erika Reyes
Traffic: Grace Gueyes, Florence Bonneau
Executive Producer: Karim Naceur
Producer: Slim Trabelsi
TV Producer: Leslie Levy
Post Producer: Leila Geslain
Production Company: General Pop
Creative Music Supervisor: Adam Ghoubali
Music Production Company: GUM
Editor: Antoine Supper
Music Supervision: Sidney Guillen, Nils Lebreton
Director: Rani Bourenane
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