AirDrop1
Description
As a part of Nike Football’s “Dreams Are Made Here” activation at Super Bowl LIII, Nike made it rain Air Force 1s [and jerseys] from the cloud with its first-ever shoe drop using AirDrop. The activation took place on Friday, Feb 1 at the brand’s “Studio of Dreams” space in Atlanta.
Experiential advertisement created by AnalogFolk, United States for Nike, within the category: Sports.
Advertising Agency: AnalogFolk, Portland, USA
Executive Creative Director: Carren O’Keefe
Associate Creative Director: Gabriella Narvaez
Art Director: Claire Zimmerman
Copywriters: Emma Ziesmer, Spencer Tanner
Designer: Bryan Tietge
Production Company: FUGO Studios
Photographer: Ray Gordon
Executive Creative Director: Carren O’Keefe
Associate Creative Director: Gabriella Narvaez
Art Director: Claire Zimmerman
Copywriters: Emma Ziesmer, Spencer Tanner
Designer: Bryan Tietge
Production Company: FUGO Studios
Photographer: Ray Gordon
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Mar 06, 2019 - 15:26bullshitdetector
Adidas did it first. Copycats.
https://hypebeast.com/2018/12/adidas-snapchat-augmented-reality-ultrab...
https://www.engadget.com/2018/12/11/you-can-try-on-the-latest-adidas-s...
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