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Kids vs Insurance

Agency Network: 
Published/Aired: 
May 2018

Description

Digit, the latest entrant in the insurance scenario, has come up with a social experiment that yielded astounding results: even children can understand their policy documents!

A new-age insurance company that is out to revamp the insurance experience, Digit found that consumers think of insurance as something endlessly complicated, and difficult to understand. Not to mention the disingenuity associated with jargon, fine print and deceptive T&C. Digit wants to solve this problem by making policy documents clear, straightforward, and easy – not just for adults, but even kids.

Experiential advertisement created by Stirred Creative, India for Digit Insurance, within the category: Finance.

Advertising Agency: Stirred Creative, Bangalore, India
Creative Director: Edward Anthony
Art Director / Illustrator: Renuka Kulkarni
Copywriters: Jitendra Lulla, Saranya Murthi
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kleenex's picture

SOOOOO Cute.

kleenex
Activity Score 55217
Web Designer/Developer
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