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Agency Network: 
Published/Aired: 
June 2015

Description

Gillette created a social media activation to surprise Argentinian fans during Copa America. Thousands of fans who supported the team through Gillette´s twitter account, received a special response. For one day, Argentinian player Sergio ¨Kun¨ Agüero, replied those tweets in the best way he knows how: with his feet.

Digital advertisement created by Saatchi & Saatchi, Argentina for Gillette, within the category: Health.

Advertising Agency: Del Campo Saatchi & Saatchi, Buenos Aires, Argentina
Executive Creative Directors: Juan Pablo Lufrano, Rafael Santamarina, Ariel Serkin
Creative Directors: Ignacio Flotta, Nicolás Vara
Account Director: Andra Papini
Account Executive: Maximiliano Beltrán
Agency Chief Producer: Adrián Aspani
Agency Producer: Juan Manuel Cuervo
Project Manager Digital: Maximiliano Beltran
Production Company: La Cosa de las Películas/Album
Director: Sebastian Valiño
Executive Producers: Camilo Rojas, Natalia Martin
Photograhy Director: Pablo Desanzo
Jefe producción: German Cortes
Director de arte: Enrique Cicciari
Editor: Adrian Perez
Post Production: Postmedia
Music: Violeta Music
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Highest Rated

damnson's picture

Nice.

damnson
Activity Score 11517
Copywriter |

An axe murderer of ads.

ramiro_apache's picture

bj ñsougaslgdj adb - sent. Simple idea, kinda falls short

ramiro_apache
Activity Score 1054
General Manager
kleenex's picture

nice way to practice..

kleenex
Activity Score 58797
Web Designer/Developer
halaby87's picture

Ok

halaby87
Activity Score 10502
Marketing Manager |

M.Halaby

damnson's picture

Nice.

damnson
Activity Score 11517
Copywriter |

An axe murderer of ads.

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