Care Emoji

Agency Network: 
May 2020
Durex: Care Emoji
Durex Digital Ad - Care Emoji


Care Emoji: One of the things we learned during the #COVID19 crisis is that caring about yourself can help save others. But, truly, the same goes to condom use. So, when Facebook launched its new "care" emoji, we saw a great opportunity to raise awareness and address this issue. After all, sex is going to be a part of our lives, even when lockdown ends!

Digital advertisement created by Socialab, Greece for Durex, within the category: Health.

Advertising Agency: socialab, Athens, Greece
Copywriter: Dimitris Grimanelis
Art Director: Thanasis Chondronasios
Creative Director: George Paschalidis
Chief Strategist: Tasos Veliadis
Designer: Maria Chanioti
Account Director: Dora Lourida
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