In the Philippines, a country that’s predominantly Catholic, religion and the Bible verses have always been used as a weapon to condemn the LGBTQ+ community. On this campaign, Love Verses Hate, we used the very same weapon as shield to protect the LGBTQ+ community.
Design advertisement created by Propel Manila, Philippines for Team Magazine, within the category: Public Interest, NGO.
Chief Executive Officer: JC Valenzuela
Chief Creative Officer: Raymund Sison
Creative Director: Aiko So
Art Director: Hayami Kudo, Brent Guzman,Third Lorenzo
Copywriter: Yenee Galicia, Eri Carunungan, Joe Yuhico
Illustrator: Hayami Kudo, Brent Guzman, Third Lorenzo
Data Team: Max Merida, Anna Tejero:
Accounts Team: AJ Marquez, Rachel Clavio