Description
Creative Director: Oleksiy Pasichnyk
Senior Art Director: Alexey Demin
Highest Rated
it was done before the indians have copied it by more than 2 or 3 agencies. very old.
Let’s do something great together.

some indian agency has done it, and it has won an award in Goafest

ahh, the internationally known and respected "Goafest!"
it was done before the indians have copied it by more than 2 or 3 agencies. very old.
Let’s do something great together.
lol!!
are the cars that much dirty in kiev???
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Everartz
| everartz |

yes, and you actually see "wash me" very frequently too. Great insight guys ;)
Well if the campaign was done for FREE and they received an increase of 35%, I'd say good job!

Fake from Lowe

100% fake

huh...artdirector made an every sign personally

clever idea, to who ever came with it first

Doing this scratches the paint, I'm not sure every car owner appreciated this campaign...

낙서가 왜 이리 멋있어 보이지?

Reminds me of an excellent example in Matt Beaumont's fantastic book, 'e':
a male finger writes on a dirty car: "I wish my wife was as dirty",
then another male finger adds: "She is, mate."
That was fot the LOVE channel, I think.