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sold's picture

agree.
too much risk of people see this on a negative way.

sold
Activity Score 3379
Copywriter
Bye's picture

This just seems like rude to me, people do actually park like that.

Bye
Activity Score 1464
Lazarus's picture

Saatchis did this many moons ago for Lexus. Creatives please, study your past.

Lazarus
Activity Score 1537
Creative Director
bknowlden's picture

It has also been done for Mothers Against Drunk Driving.

bknowlden
Activity Score 3647
Art Director |

--
brandon

www.brandonknowlden.com

klaussnow's picture

I do have to say that its a bit yaaawn for me, quite frankly some old jeep stuff blows this out of the proverbial waterhole, this is an old xerox copy.

klaussnow
Activity Score 1645
Art Director |

... its already been done...

Anne's picture

Same idea won a Lion three years ago for drinking and driving.

Anne
Activity Score 508
Art Director
ilovegreatads's picture

Also done for BMW X5 with spaces marked RESERVED in wild terrain.

ilovegreatads
Activity Score 312
Creative Director
joelapompe's picture

Once again, my favorite sentence : "done!"

http://www.joelapompe.net / Facebook : Joelapompe

joelapompe
Activity Score 3980
fractalrene's picture

What I get is that the damn SUV is an obstacle to the urban life.

fractalrene
Activity Score 1504
Copywriter
sold's picture

agree.
too much risk of people see this on a negative way.

sold
Activity Score 3379
Copywriter
Mister P's picture

It was a great idea, a few years a go!
Please see the Cannes Archive

Mister P
Activity Score 51
Creative Director
Corbeen's picture

very old

Corbeen
Activity Score 1095
ramosraf's picture

I live in lisbon and when i saw sons of b*tches park like that (and its every day...y ou can't walk on the pedestrian way) i wanna burn them cars!!!!
F*ck people who don't care about civism....

Actually it's a good Ad, because target of SUV are such f*lhos da P*ta(s*n of the B*tch)

Why SUV in the city???? to make more polution? to kill dogs and childrens???

Burn SUV.

I m sorry about the anger, but every single morning i realy feel it when i wake up and go to work by foot.....use your legs....

ramosraf
Activity Score 115
Graphic Designer
ivan's picture

Whether it has been done or not, I would love it if I were to find this installation in the street.

ivan
Activity Score 12
Creative Director at Ads of the World
raverus's picture

drunk driving? lol

raverus
Activity Score 1476
Art Director
slammary's picture

The excicution should think more. For example:

Submitted by ramosraf on Mon, 2007-10-29 01:05.
I live in lisbon and when i saw sons of b*tches park like that (and its every day...y ou can't walk on the pedestrian way) i wanna burn them cars!!!!
F*ck people who don't care about civism....

and

Submitted by Lazarus on Sun, 2007-10-28 06:03.
Saatchis did this many moons ago for Lexus. Creatives please, study your past.

When idea comes out, take care and care......

All above, park your ideas the best way then lay out.

slammary
Activity Score 214
Copywriter
am-o's picture

yes this has been done before - but we have to ask the question: which brand does this work best for? Jeep owns this type of thing. you gotta brand it like you own it.

am-o
Activity Score 162
Art Director at Tribal DDB
u.n.k.l.e.'s picture

well am-o, it certainly works best for the first 4x4 brand that used it :)

don't tell my mother i work in advertising, she thinks i play the piano in a whorehouse

u.n.k.l.e.
Activity Score 37
art director / Scala JWT |

>>>>>>>>
don't tell my mother i work in advertising, she thinks i play the piano in a whorehouse

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