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Guest's picture

YEAAAAAHHHH!!!! COOOL

Guest
Guest's picture

Neat technology. Concept? I don't read Spanish.

Guest
Zulo's picture

Spanish? Are you a donkey or?

Zulo
Activity Score 62
Copywriter
Guest's picture

Der AWESOME!

Guest
Crisp One's picture

Yea this technology is awesome, now if they cold only make it for smart phones and iPhones so people can use it on the go, instead of taking the ads home to their computer. I think it would make more of a buzz.

Crisp One
Activity Score 2005
Other at New York
ivan's picture

This is really cool. I think GE did it first, but I may be mistaken. I seem to remember seeing it on TED 6 months ago too.
http://creativebits.org/inspiration/augmented_reality

ivan
Creative Director at Ads of the World
Guest's picture

Yes, GE did it first! Check out their ecoimagination site.

Guest
bknowlden's picture

This is really "cool" - but that's the medium that North Kingdom defined. The reality is that nothing I have seen, including this, actually leverages the technology in the name of a great idea.

Build your own Mini Cooper on the website and "see it" right in front of you, now I might be a little more interested.

bknowlden
Activity Score 3647
Art Director |

--
brandon

www.brandonknowlden.com

ADebutant's picture

Siiiick.

"Our factories make cosmetics. We sell hope." -M.Factor

ADebutant
Activity Score 266
Guest's picture

good ,you did it! The technology I have experienced 2 months ago. you are my boy!

Guest
Guest's picture

Done before. Tequila new york did it for nissan a year ago.

Guest
Rabubi's picture

THAT IS TOO SICK FOR WORDS!

Rabubi
Activity Score 560
Copywriter
Guest's picture
Guest
woss's picture

SUPERCOOL! Best if worked on Mac!

woss
Activity Score 24
Altercatio Srl
spiergallo's picture

F·I·C·O·oooooooooooo
G·O·R·G·E·O·U·S·sssssssssssssss

spiergallo
Activity Score 69
Art Director
Julian's picture

Nicely done

Julian
Activity Score 40
Art Director at Senior Art director Ogilvy Moscow |

It's only advertising, nobody died.

Donald Draper's picture

Veric nice!

Donald Draper
Activity Score 137
Creative Director
Guest's picture

Eye of Judgement

Guest
Guest's picture

What the hell! This is nice!~ VERY!

Guest
Blair Semenoff's picture

Ya Topps trading cards is doing the same thing:
http://www.toppstown.com/UserSite/TotalImmersion/Info.aspx

Blair Semenoff
Activity Score 651
TruAction Flix provides companies with a new promotional product aimed toward the youth market. This simple yet highly effective marketing tool touches on the 3 main dynamics of neuromarketing; attention, emotional engagement and memory attention
Guest's picture

creo que la creatividad nunca terminara de fasinar tu vista

Guest
Schizzy's picture

Haha... saw this technology at an art exhibition where my brother had his work up years back... something like 2003 I think.

It was pretty cool back then too. Nice to see the arts making a contribution to advertising.

Schizzy
Activity Score 203
Copywriter
Guest's picture

I think "ARvertising" will be the new communication step into Marketing!

Watch this dice ARGame: http://www.arvertising.com/ARGameDice.shtml

Just imagine what the world it will turn into..

Guest
Guest's picture

Not only has it been done before for cars, but also Toyota IQ had a money shot of a "component split out"

http://www.youtube.com/watch?v=1_7NW_u3VFo

Guest
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