Sculptures

Agency Network: 
Published/Aired: 
January 2011

Description

Ambient advertisement created by DDB, Canada for First United, within the category: Public Interest, NGO.

Advertising Agency: DDB, Vancouver, Canada
Creative Directors: Cosmo Campbell, Dean Lee
Art Director: Colin Hart
Copywriters: Kevin Rathgeber, James Chutter, Cameron Reed
Community cultivator: Cameron Reed
Account Executives: Kaeda Cameron, Karen Martin
Sculptor: Aaron Jordan
Original artist: Mark Jenkins
Videographers: Billy Wong, Daniella Sorrentino
Log in to post comments
Nude Copy's picture

Refreshing way to bring out a public service campaign. But would like to know how effective it was.

Nude Copy
Activity Score 1054
Copywriter at India
Sdb's picture

Good initiative... Effective as well

Sdb
Activity Score 1362
Copywriter at Working as an intern with O & M, Kolkata for 6 months
kalpesh78's picture

I'd probably walk right past it without noticing it. Too many homeless these days.

kalpesh78
Activity Score 2578
Chief Creative Officer at Uniqish Brand Creche |

ideas....30 minutes nahi toh free.

rheinformat's picture

i like the idea

You find some similar campaigns, which make aware of the problem of the homeless people here:

http://blog.rheinformat.com/?s=obdachlos

rheinformat
Activity Score 23

Promotionagentur
http://werbelaeufer.de

luispiter's picture

good.. i like it

luispiter
Activity Score 2756
comunication
Yarp's picture

It's sad, but Id have to agree with kalpesh. If the signs were a bit more captivating it would help a lot...overall I like it though.

Yarp
Activity Score 385
Copywriter at Freelance
Advertisement
Featured Content

Latest Collections

Advertisement