Mug
Description
Photographer: S.D. Digital
Ambient advertisement created by FCB, South Africa for Eskom, within the category: Industrial, Agriculture.
Caption
With your help, we can achieve it. Please conserve electricity.
Advertising Agency: DRAFTFCB, Johannesburg, South Africa
Creative Director: Rob Mclennan
Art Directors / Copywriters: Olivia Tesson, Lawrence Katz
Other additional credits: Images In Motion
Creative Director: Rob Mclennan
Art Directors / Copywriters: Olivia Tesson, Lawrence Katz
Other additional credits: Images In Motion
Apr 05, 2008 - 13:54puppiepoppy
Reminds me of this...
http://adsoftheworld.com/media/ambient/wwf_china_hot_water
Creative Director |
Apr 05, 2008 - 14:22crazydave
actually the first done with this technology was for blood bank south africa and got cannes shortlist in 2004. This is however a different idea and very good use of media for the problem. i really like it.
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