Description
COVID-19 lockdown in New Zealand for a people who are renowned for travel the world over, was like torture. After about 5 million zoom calls, it was announced by our Prime Minister the Rt Hon Jacinda Ardern, that we were days from level 1. So RUN and Visit Ruapehu wanted to create a poignant tactical campaign centered around the ever present Zoom call and how we plan to literally escape it.
This professional campaign titled 'Zoom to Ruapehu' was published in New Zealand in June, 2020. It was created for the brand: Visit Ruapehu, by ad agency: Run. This Film medium campaign is related to the Hospitality, Tourism and Public Interest industries and contains 1 media asset. It was submitted almost 5 years ago by Creative Director : Raymond McKay of RUN.
Credits
Advertising Agency: RUN, Auckland, New Zealand
Regional Tourism Office: Visit Ruapehu
General Manager: Jo Kennedy
Marketing: Alex Pierce
