Description
Insight:
People always stop in front of old paintings to watch their details.
Concept:
We used these paintings to merge between them and our products to deliver our main message which is; our furniture is as fine crafted and painted as these amazing paintings. So, it will give the customers the feeling of luxury and they really have a piece of art in their homes.
This professional campaign titled 'Your Home Is Piece Of Art' was published in Egypt in October, 2021. It was created for the brand: Piece Of Art, by ad agency: BSocial Egypt. This Content and Design media campaign is related to the House, Garden industry and contains 4 media assets. It was submitted almost 3 years ago by Sr. Creative Copywriter: Mostafa Abd El-Hai of BSocial Egypt.
Credits
Advertising Agency: BSocial Egypt
Managing Director: Ehab Fares
Creative Lead: Fatima Al Rais
Art Director: Mohamed Hassan
Content Manager: Mahmoud Abdelsalam
Sr. Graphic Designer: Mohamed El Banna
Creative Copywriter: Salma El-Ananii
Sr. Copywriter: Mostafa Abd El-Hai
Account Manager: Seham El-Saeed
