Description
Area 23 and Mollie’s Fund have renewed their pro bono partnership to create a striking new animation raising awareness about melanoma, the deadliest form of skin cancer, with LOBO joining the collaboration. Using a fluid 2D cel animation style enhanced with AI technology like Stable Diffusion, the team aims to achieve a hyper-realistic, surreal visual language that delivers a powerful message about prevention and early detection.
This professional campaign titled 'You're my sunshine' was published in United States in January, 2026. It was created for the brand: Mollie’s Fund, by ad agency: AREA 23, an IPG Health Company. This Integrated medium campaign is related to the Health industry and contains 1 media asset. It was submitted 3 days ago.