You never know what your hands hide

School: Helwan University


When you open the hand you will find a lot of germs. In this magazine advertising I used a piece of iron in each germ and I used a piece of magnet in the Dettol logo that can get rid of and catch all germs.

This student campaign titled 'You never know what your hands hide' was published in Egypt in June, 2019. It was created for the brand: Dettol, by ad school: Helwan University. This Experiential medium campaign is related to the Health and House, Garden industries and contains 2 media assets. It was submitted almost 3 years ago.


Advertising School: Helwan University
Creative Director / Art Director / Copywriter / Illustrator: Aya Essam Abdelnour

The New York Times


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