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Saudi Ministry of Culture

You Can Make Anything

Agency: Addimension

Description

'You Can Make Anything' is comic, light-hearted film produced to commemorate
the start of the Saudi International Handcrafts Week of 2023.

The film follows the fantasies of a 'know-it-all' father who thinks that he can achieve anything through bizarre techniques. He is unfortunately, one of those fathers who refuses to ask for the help of any professional technician. (Probably, refuses to ask for directions when he is lost too.)

It was achieved through a mixture of CGI, in-camera transitions, light switches and a camera on sticks.

This professional campaign titled 'You Can Make Anything' was published in Saudi Arabia in June, 2023. It was created for the brand: Saudi Ministry of Culture, by ad agency: Addimension. This Digital and Film media campaign is related to the Hospitality, Tourism, Other, and TV and Streaming Promos industries and contains 2 media assets. It was submitted 8 months ago.

Credits

Client: Saudi Heritage Commission
Production: Addimension
Agency: Western Makers
Producer: Saeed Qaed
Assistant Producer: Wejdan Abdullah
Production Manager: Mohamed Alzoari
Director: Abdulrahman Elsingergy
AD: Khalida Bataweel
Art Director: Amany Wahba
Art Assistant: Mostafa Faisal
DOP: Amr Al Ammari
Gaffer: Omar Kanafani
Key Grip: Mohammad Al Zaarer
1st AC: Bondog
Wardrobe: Unexist.sa

Editor on set: Fadi Fahad
DIT: Abdulrahman Alsoufi
Colorist: Ahmed El Gendy

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