ADVERTISING

Toyota

Yaris Très Française

Agency: The&Partnership

Description

From props to media buy, every single element of this Toyota Yaris ad is french. The spot, created by The&Partnership France, offers examples of "very French" behavior, but what's really innovative about the campaign is that the location, the set, the props, the actors and the crew are all French. More than 60 French brands collaborated in this film and more than 100 people worked on it. Thank to that, It’s the first ever TV ad to be granted the ‘Origine France Garantie.'"

This professional campaign titled 'Yaris Très Française' was published in France in March, 2019. It was created for the brand: Toyota, by ad agency: The&Partnership. This Film medium campaign is related to the Automotive industry and contains 1 media asset. It was submitted over 3 years ago.

Credits

Advertising Agency: The&Partnership, France
Client Lead: Franck Agnel
Creative Director: Arnaud Labille
Strategy: Sophie Ekwe-Bell
Art Director: Olivier Britsch
Copywriter: Victor Boyer
Account Manager: Nora Dumitrescu
Agency TV Producer: Veronica Lachenal
TV Producer: Olivier Mordacq
Production: Bollywood
Producer: Dominique Esmenard
Production Director: Jonathan Vienot
Director: Benjamin Bouhana
Photography Director: Pierre Cottereau

Road Safety Com...

ADVERTISING

iStock Essentials

Landscape - Scenery

Artist: Dayun Santoso

iStock Signature

Autumn Red Leave Obara Toyota Na...

Artist: vichie81

iStock Signature

Dolly shot: korankei Forest park...

Artist: vichie81

iStock Essentials

Toyota city, aerial view

Artist: kokoroyuki

iStock Signature

Panning shot: korankei Forest pa...

Artist: vichie81

iStock Essentials

Zoom in from space to Japan Toyota

Artist: Evgeny Ostroushko

Limited-Time offer. Save 15% on everything with code 15AOTW.

Search iStock

Sign up for our newsletter

Don't miss out. Receive our free weekly newsletter to learn about the best creative work from all around the globe. We're keeping your email safe and confidential.