Turkish Airlines

Write Your Own Story

Agency: With Beyond Agency


Turkish Airlines, in collaboration with legendary football star Cafu, is proud to present its new commercial "Write Your Own Story," which takes viewers on an exceptional journey through the captivating historical sites of Istanbul.

Featuring Cafu in the lead role, this film not only offers viewers a tour of Istanbul's unique landmarks but also inspires them to write “their own” story through their experiences in this magnificent city. The film masterfully combines Istanbul's historical texture and rich cultural heritage with Cafu's dynamic presence, resulting in an unforgettable visual spectacle. The commercial prominently highlights the historic Çırağan Palace and the enchanting atmosphere of the Bosphorus. Additionally, it showcases iconic Istanbul landmarks such as Galata Tower, Maiden's Tower, and Basilica Cistern, while also providing a detailed presentation of the comfort and premium services offered in Turkish Airlines' Business Class.

Through the "Write Your Own Story" campaign, Turkish Airlines invites its guests to discover the unique beauty of Istanbul and also provides inspiring travel experiences for them to write “their own” story.

This professional campaign titled 'Write Your Own Story' was published in Brazil and Turkey in June, 2024. It was created for the brand: Turkish Airlines, by ad agency: With Beyond Agency. This Digital and Film media campaign is related to the Travel and Tourism industry and contains 1 media asset. It was submitted about 1 month ago.


Client: Turkish Airlines
Client Team: Rafet Fatih Özgür, Fatih Karaman, İnanç Emre Albayrak, Elvan Kısmet, Şevval Cansu Güler, Selçuk Çelebioğlu
Advertising Agency: With Beyond
Managing Director: Volkan Göksel Korkut, Deniz Sabri Leventoğlu
Production Company: Miel Film
Producer: Banu Öztürk, Çağlar Öztürk
Director: Burak Çaldır
Director of Photography: Alican Akgün
Post Production: İmaj
Music: DCMP - Doğa Ebrişim


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