Is there a medium between science & sex; a liaison between mathematics & satisfaction?
Of course (!) there is. And our, dedicated to the World Maths Day, digital ad for Durex aspired to make it clear. The proverb states that there is strength in numbers. We had to add that there is also pleasure.
The engagement figures, on the other hand, made it clear that people agreed.
This professional campaign titled 'WORLD MATHS DAY' was published in Greece in March, 2022. It was created for the brand: Durex, by ad agency: Socialab. This Digital medium campaign is related to the Health industry and contains 1 media asset. It was submitted 8 months ago by Chief Strategist: Tasos of socialab.
Advertising Agency: Socialab, Athens, Greece
Creative Director: Sandra Vafea
Associate Creative Director: Katerina Geraniou
Art Director: Paulina Pagiavla
Senior Copywriter: Dimitris Grimanelis
Copywriter: Alexandros Athanasiou
Account Director: Vasiliki Koulouri
Account Manager: Maria-Anneta Theochari, Vasiliki Dovle
Chief Strategist: Tasos Veliadis
Head Creative: George Paschalidis