Description
For World Autism Day, we designed a thought-provoking ad to promote understanding and acceptance of autism. The visual features a child's face depicted as an unsolved Rubik's Cube, accompanied by the message, "Autism is not a puzzle to be solved." This imagery challenges the misconception that autism needs to be "fixed" and instead emphasizes embracing individuals as they are.
Our campaign encourages people to recognize that autism is a spectrum of diverse experiences and capabilities, not a problem requiring a solution.
By raising awareness and fostering a culture of acceptance, we aim to support individuals with autism in reaching their full potential and celebrating their unique perspectives. Together, we can create a more inclusive world where everyone is valued and understood.
This professional campaign titled 'World Autism Awareness Day' was published in Nigeria in April, 2024. It was created for the brand: Medplus Pharmacy, by ad agency: DMTCAgency. This Digital medium campaign is related to the Health industry and contains 1 media asset. It was submitted about 2 months ago by Account Lead: Olamide Oshinaya of DMTCAgency.
Credits
Advertising Agency: DMTCAgency
Chief Growth Officer: Ankush Chawla
Chief Creative Officer: Triumph Johnson
Account Director: Olamide Oshinaya
Strategy & Account Manager: Akinyemi Akinnifesi
Account Executive: Ololade Oshinaya
Copywriter: Irewole Adebiyi
Copy Lead: Chinedu Igbudu
Art Director: Stanley Nkasiobi
Approving Client: Dami Odogiyon
