Description
It’s difficult to do anything as a man in today’s society. You can’t even enjoy a glizzy because of the way it slides in your mouth (pause), or carry an umbrella because of the way your hand grips a wet pole (ayo!).
Every man should have the confidence to enjoy the things they love, big or small, no matter who's watching. NO PAUSE™.
So, we’re expanding the idea of what masculinity can be and giving men experiences they never thought they’d have. Because no matter what type of man you are (hetero or gay, trans or cis), you are! So just do you and say “f*ck ‘em".
This professional campaign titled 'Working To End "Pause" Culture' was published on June 21, 2024. It was created for the brand: Guided by Good, by ad agency: 22Squared. This Integrated medium campaign is related to the Public Interest industry and contains 5 media assets. It was submitted about 1 year ago.
