Ukrainian Witness




Ukrainian Witness has been fighting a cyber war since the day of the invasion

On February 24 2022, Russia invades Ukraine. Days after the first shock, Ukrainian Witness started to fight back digitally.
In Russia, it’s hard to find the truth. The free press is blocked, Google is blocked, and so are most social media channels. There’s one route that remains open: Wikipedia. "Everyone" can change a Wikipedia page. That’s the way in for Ukrainian Witness. Every month, 10.9 million Russians visit Russian Wikipedia. So, simply by adding pictures of devastation on Ukrainian city pages on Russian Wikipedia the truth about the war was shown in Russia, fighting against its Propaganda. An activistic and guerrilla approach to using the platform in a way it has never been used before.
But then, Russian bots started deleting these pictures. To win this fight, Ukrainian Witness called for help and collaborated with Wikipedia editors around the world to keep making changes, and to make them last.
It worked. For the first time in the history of Wikipedia, editors around the world united and joined the cause: editing Russian pages on Ukrainian cities and bringing the truth to Russia.
The number of editors bringing the truth doubled. The total amount of edits they made also doubled. Russian views on the ten biggest Ukrainian city pages on the Russian Wikipedia increased by 242%, turning an online encyclopedia into an uncensored and trustworthy news channel. 

This professional campaign titled 'WikiTruth' was published in Ukraine in February, 2023. It was created for the brand: Ukrainian Witness, . This Integrated medium campaign is related to the Public Interest, NGO industry and contains 1 media asset. It was submitted 7 months ago.


Ukrainian Witness
Vitaliy Deynega, Founder
Sergey Melnychuk, Editor in Chief and Co-Founder
Olga Buzunova, Head of Content Practice
Olga Semenova, Executive Director


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