ADVERTISING

Kakaw Bar

WENO-LA-BUENU Launching Commercial

Agency: Change Agency

Description

In the heart of Kuwait, where tradition meets today’s world, Kakaw Bar aimed to create something special. We wanted to introduce the new Weno-La-Buenu flavor in a way that would let people truly feel the chocolate bar—a journey through taste that goes beyond just watching.

Weno-La-Buenu isn’t just a flavor; it’s a mix of delicious ingredients. Imagine the crispness of a wafer, the smoothness of hazelnut, and the richness of chocolate all coming together. Our team worked hard to bring this experience to life in 3D, making sure that when people watched the commercial, they could almost taste the layers of wafer, hazelnut, and chocolate. But it wasn’t only about the taste; we wanted to celebrate Kuwaiti identity too, adding touches of local culture that would connect with our audience.

When the commercial appeared on the giant screen at the Ooredoo building, it was impossible to miss. The careful details, the nods to Kuwaiti heritage, and the high-quality production caught the eye of everyone who walked by. In the cinemas, the experience was even bigger, with viewers almost reaching out to grab the Weno-La-Buenu bar that seemed so close.

On social media, the video quickly spread, shared by people who loved the new flavor and felt proud of the Kuwaiti craftsmanship. The launch was more than just about introducing a new product; it was about celebrating taste and identity, making Kakaw Bar more than just a sweet—it became a piece of home.

This professional campaign titled 'WENO-LA-BUENU Launching Commercial' was published in Kuwait in August, 2024. It was created for the brand: Kakaw Bar, by ad agency: Change Agency. This Content, Design, and Digital media campaign is related to the Food industry and contains 2 media assets. It was submitted 8 months ago by Change - Growth & Branding Agency.

Credits

Client : Kakaw Bar Kuwait
Agency : Change Growth and Branding Agency
Marketing Manager : Walid Mohamed
3D Artist : Yousef Ghowiel

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