The boring and beautiful everyday life. That’s what The Swedish Armed Forces fight for – around the clock, all year, everywhere. That’s the focus in their latest campaign. Visuals from the everyday life of the citizens are mixed with regular workdays for the people within the force. They all tie together with the line We let Sweden be in peace, so that your life can continue as usual.
This professional campaign titled 'We Let Sweden Be in Peace' was published in Sweden in December, 2017. It was created for the brand: Swedish Armed Forces, by ad agency: Volt. This Film medium campaign is related to the Public Interest, NGO industry and contains 1 media asset. It was submitted almost 6 years ago.
Advertising Agency: Volt, Stockholm, Sweden
Account Director: Malin Almqvist
Account Manager: Camilla Ryttare
Strategist: Henrik Stampe
Art Directors: Jörgen Berglund, Johanna Johansson
Copywriters: Petter Nylind, Daniel Jakobsson
Planners: Cornelia Wangel, Erica Knutsson Thelin
Production Company: B-Reel Films
Director: Olof Lindh
Executive Producer: Rikard Åström
Producer: Anisa Dzindo
Agency Producer: Johan Svensson / Always Frank