Unusual Coupons

Agency: Sid Lee


This summer, KFC France is bringing back one of its most exceptional offers, the TUESDAY DEAL, a bucket of 11 chicken tenders for 6.95E. But they also know that means you’ll need a big appetite, which is why they’re launching an even more exceptional offer – the Monday diet. Created by Sid Lee Paris, KFC’s new series of unexpected coupons helps customers make room for Tuesday by offering less for more. A regular-sized menu at the “discount” price of an XL menu, a free empty bucket... Customers can even find coupons, which will be in store and distributed in deliveries, for 2 free glasses of water, one fry, or its healthier counterpart, a leaf of lettuce. KFC’s generous offer, which began running July 13th, will be available until July 27th.

This professional campaign titled 'Unusual Coupons' was published in France in July, 2020. It was created for the brand: KFC, by ad agency: Sid Lee. This Direct medium campaign is related to the Food industry and contains 4 media assets. It was submitted almost 4 years ago.


Advertising Agency: Sid Lee, Paris, France


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