ADVERTISING

Nutella

Unica

Agency: Ogilvy

Description

Could Nutella be even more unique? We think so. We think Nutella can be as special and expressive as every single one of its customers. With this objective, Nutella Unica was born-- the first limited edition made by seven million different jars: dozens of patterns, thousands of color combinations, one special algorithm.

This professional campaign titled 'Unica' was published in Italy in May, 2017. It was created for the brand: Nutella, by ad agency: Ogilvy. This Design medium campaign is related to the Food industry and contains 1 media asset. It was submitted over 5 years ago.

Credits

Advertising Agency: Ogilvy, Italy
Chief Creative Officers: Paolo Iabichino, Giuseppe Mastromatteo
Group Head of Digital & Business Development: Michael Berger
Client Creative Director: Lavinia Francia
Senior Art Director: Andrea Guzzetti
Account Director: Simone Zanelli

ADVERTISING

iStock Essentials

chocolate paste with hazelnuts o...

Artist: Pavel Muravev

iStock Signature

Slow Motion shot of Making of cr...

Artist: TUNTI

iStock Signature

pouring melted chocolate flow

Artist: shutter_m

iStock Essentials

chocolate spread and bread

Artist: margouillatphotos

iStock Signature

Child dipping finger into chocol...

Artist: bdoganay

iStock Essentials

Spreading hazelnut cream on brea...

Artist: xamtiw

Limited-Time offer. Save 15% on everything with code 15AOTW.

Search iStock

Sign up for our newsletter

Don't miss out. Receive our free weekly newsletter to learn about the best creative work from all around the globe. We're keeping your email safe and confidential.