Print ad showing the strong difference between the original Snow White story and the translated Disney version before prompting consumers to sign up for Duolingo to learn the original language.
Print ad showing the strong difference between the original Cinderella story and the translated Disney version before prompting consumers to sign up for Duolingo to learn the original language.
Print ad showing the strong difference between the original Beauty and the Beast story and the translated Disney version before prompting consumers to sign up for Duolingo to learn the original language.
Print ad showing the strong difference between the original The Little Mermaid story and the translated Disney version before prompting consumers to sign up for Duolingo to learn the original language.
Description
Reading the English translations of classic books leaves out native language details that enhance the story. Uncover the original tales and intended meaning of classic Disney stories by looking at them through the lens of their native language.
This student campaign titled 'Underneath the Glass Slipper' was published in United States in December, 2023. It was created for the brand: Duolingo, by ad school: S.I. Newhouse School of Public Communications. This Print medium campaign is related to the Education, Movies, and Recreation, Leisure industries and contains 4 media assets. It was submitted over 1 year ago by Alyssa Thompson.
Credits
School: S.I. Newhouse School of Public Communications, Syracuse, United States of America
Art Director: Alyssa Thompson
Copywriter: Isabella del Rey
Instructor: Mel White
