Description
While much of holiday marketing focuses on pushing algorithms and instant shipping, HomeGoods is taking a different approach for the holiday season with their latest campaign, "Two Little Friends." Built on the belief that shoppers should "Never Shop the Same," the work celebrates the human-first joy of in-person holiday shopping and discovery.
To bring the concept to life, the campaign centers on an episodic social series starring two holiday mantel figurines: an oversharing Snowman and a dry Nutcracker. Voiced by internet personalities and Brooke & Connor Make a Podcast co-hosts Connor Wood and Brooke Averick, the duo perches atop a mantel decorated with HomeGoods finds. Across 13 bite-sized episodes, they pass judgment and riff on the festive prep unfolding in the home around them.
This professional campaign titled 'Two Little Friends' was published in United States in November, 2026. It was created for the brand: HomeGoods, by ad agency: Fallon. This Digital medium campaign is related to the Retail Services industry and contains 3 media assets. It was submitted 26 minutes ago.
Credits
Brand: HomeGoods
* President: John Ricciuti
* EVP, CMO: Katherine Beede
* SVP, Marketing Director: Victoria Shonkoff
* VP, Director of Marketing: Vanessa Crooks
* AVP, Marketing: Amanda Fulton
* AVP of Marketing: Amanda Kelly
* AVP, Brand Creative Director: Wendy Beckett
* AVP, Brand Creative Director: Kris DeVoe
* AVP of Marketing, Earned & Owned: Christina Berey
* AVP, Director of Marketing & Digital Marketing: Stephen Dow
* Manager of Marketing: Kate Rogers
* Manager of Marketing: Jorge Augusto
* Marketing Manager: Kristen Touro
* Marketing Supervisor: Ashley Scholten
* Marketing Supervisor: Patricia Huynh
* Manager of Creative: Sarah Honeth
Advertising Agency: Fallon
* CEO: Nikki Baker
* CCO: Leslie Shaffer
* Group Creative Director: Lindsei Barros
* ACD: Caroline Stamy
* ACD: Jacqui Bontke
* Copywriter: Derek Camitsch
* Art Director: Joan Heo
* Director of Business Affairs: Brenden Lawrence
* Senior Business Affairs Manager: Shannon Laylon
* Head of Production: Erin Simle
* Executive Producer: Patrick Gantert
* Producer: Courtney Woodrich
* Associate Producer: Monique Harbaugh Mazier
* Group Account Director: Marion Roussel
* Senior Account Director: Cassie D’Kae Lendway
* Account Supervisor: Brandon Fields
* Account Manager: Noelle Loesch
* Associate Director, Program Manager: Sarah Aicklen
* Senior Program Manager: Andrea Roche
* Strategy Director: Emma Johnsen
* Group Social Director: Kayla Moriarty
Production Company: ProdCo
* Director: Rick Darge
* DP: Frank Mobilio
* Executive Producers: Ned Brown
* Head of Production: Yvonne Ortiz
* Line Producer: Ellie Kitman
Editorial: Whitehouse Post
* Editor: Brian Gannon, Tiffany Taveras
* Assistant Editor: Ava Blaugh, Christopher Shepard, Brooke Lawrence
* Post Executive Producer: Ryan Smith
* Post Producer: Jassmeen Denny
VFX: Harbor Picture Company
* Lead Flame: Heather Keister
* Flame: Vincent Roma
* VFX Executive Producer: Amanda Tibbits
Color: Royal Muster
* Colorist: Mikey Pehanich
* Color Executive Producer: Alexandra Lubrano
* Color Producer: Ryan Moncrief
* Color Associate Producer: Alex Ponce
Mix & Sound Design: Racket Club / Caya
* Audio Mixer: Anton Doty
* Audio Executive Producer: Kiki Einziger
* Audio Producer: Dale Mason, Mina Louy, Lauren Cascio, Cassie Underwood