Hot Wheels


Agency: Ogilvy


The track tape is a very simple, fun and economic way of transforming every single place into a hot wheels ad. Besides, the track tape works as advertising, placed exactly where the target is by the own target market.

This professional campaign titled 'Tracktape' was published in Mexico in June, 2011. It was created for the brand: Hot Wheels, by ad agency: Ogilvy. This Direct medium campaign is related to the Gaming industry and contains 1 media asset. It was submitted almost 11 years ago.


Advertising Agency: Ogilvy, Mexico
Chief Creative Officer: José Montalvo
Executive Creative Director: Miguel Angel Ruiz
Creative Directors: Victor Alvarado, Fernando Carrera
Art Directors: Victor Alvarado, Fernando Carrera
Copywriters: Fernando Carrera, Victor Alvarado
Advertiser’s Supervisor: Giancarlo Melloni
Planner: Javier Macías
Account Manager: Alejandra Gómez
Account Supervisor: Pilar Troconis
Producer: Juan Pablo Osio


iStock Essentials

Fire Tire Logo Template Design V...

Artist: musalim

iStock Signature

Spinning wheel in fire

Artist: sankai

iStock Signature

racing background

Artist: retrorocket

iStock Essentials

Flame wheels. Doodle car motorcy...

Artist: SpicyTruffel

iStock Essentials

Set of flame elements

Artist: Lidiia Moor

iStock Signature

Burning Rubber!

Artist: mcdomx

Limited-Time offer. Save 15% on everything with code 15AOTW.

Search iStock

Sign up for our newsletter

Don't miss out. Receive our free weekly newsletter to learn about the best creative work from all around the globe. We're keeping your email safe and confidential.