Tick-tock, Lets beat the Clock

School: Og


Objective: To raise awareness about the urgent need to act on environmental issues and to encourage everyone to make conscious choices that positively impact the planet.

Tagline: "Tick-tock, Lets beat the Clock”

Brings out an eye-catching image of a fast-growing tree, a windmill, and a bright blue background in between two less-lite street buildings with signs reading "One Way."

There is only "one way" to do it: take action now. This highlights the urgency of environmental issues and the importance of taking action.

The dark and desolate streets depict a concerning situation. However, there is a glimmer of hope in the form of a single, radiant objective. In the center stands a windmill, symbolizing the potential for renewable and safe energy sources. Alongside it, a tree represents the urgency with which we must strive towards our goals. The clock is ticking as we race against the timeline set by the Paris Climate Accord to reduce carbon emissions and adopt environmentally-friendly practices.

Overall, the campaign aims to inspire and help people recognize the importance of taking immediate action to protect the environment and to empower them to make changes that will have a big impact in the future.

This student campaign titled 'Tick-tock, Lets beat the Clock' was published in United States in February, 2023. It was created by ad school: Og. This Digital medium campaign is related to the Media industry and contains 1 media asset. It was submitted over 1 year ago.


Advertising Agency (School): OG Art&Ad
Production Company: A&A
Art Director: Sky Bender
Copywriter: Wattana
Photographer: Ariel Man


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