English adaptation
Spanish adaptation
French adaptation
Portuguese adaptation
Description
On November 2, International Day to End Impunity for Crimes against Journalists, we wanted to tell how impunity covers up the truth and makes it invisible to society. That is why we covered the corpses of murdered journalists with news inspired by the stories they themselves wrote, the ones they were killed for.
This professional campaign titled 'There's a story behind the story' was published in Brazil, Mexico, and Multinational Europe in November, 2024. It was created for the brand: UNESCO, by ad agency: Altavia.pixel. This Digital, OOH Outdoor, and Print media campaign is related to the Other and Public Interest industries and contains 4 media assets. It was submitted about 1 year ago by Diego Madroño of Altavia Pixel and Pixel.
Credits
Advertising Agency: Altavia.Pixel / Madrid, Spain
Executive Creative Director: Victor Coello Muñoz
Managing Director: Eva Prieto Puig
Client Services Director: Agnès del Olmo
Creative Directors: Jana Royo García, Lara Boto Gómez
Head of Art: Lucas Sanchez Nieto
Copywriters: Alejandro Buhonero, Christopher Cullen Hatfield
Art Director: Diego Madroño Fernández
3D Director: Emmanuel Rodriguez Alonzo
3D artist: Agustín Tadeo Tognola
Design: Laura Cañadilla
Account supervisor: Marta Cintero Santisteban
