"There's a place for us"
Agency: World Famous Inc.
GameStop: House Party
GameStop: Single Player Love
When the world's largest video game retailer noticed video ads were performing particularly well at bringing traffic to its stores, they teamed up with World Famous to create a new video-centric campaign that would speak to its core consumer.
The result is a brand campaign that centers and celebrates GameStop’s community. This includes gamers, campaigners, collectors, cosplayers and enthusiasts of all kinds, including snarky know-it-alls and blissfully ignorant newcomers. If you love what you love, you’re in. The campaign welcomes the tagline, “There’s a place for us.”
Each 15-second film is a unique vignette that heroes gaming culture with a distinct ‘IYKYK’ vibe and humor. The production leaned on an incredible cast of talent that included improvisation while on set.
This professional campaign titled '"There's a place for us"' was published in United States in March, 2023. It was created for the brand: GameStop, by ad agency: World Famous Inc.. This Film medium campaign is related to the Electronics, Technology industry and contains 3 media assets. It was submitted 2 months ago.
Candice DiScuillo - VP, Performance Marketing
Chris Pieretti - Creative Director
President: Holly Petitjean
Managing Partner: Chris Volckmann
Account Director: Sarah Donze
Executive Creative Director: Rachel Carlson
Creative Director: Tessa Paneri
Sr. Art Director: Sophia Kim
Sr. Copywriter: Caden Bohn
Strategy: Angela Jones
Producer: Adam Oliver
Editor: Ryan Lewis
Director of Post Production: Rogelio Salinas
Production Co: Food Chain
Executive Producer: Brad Goldthwaite