Environmental Defence Advertising Standards Fundación Meri

The worst traffic accident

Agency: Berlin


Whales have a huge impact in our ecosystem. More than 1000 whales were run over by ships the last year, a tragic accident that translate in more than 2 tons of carbon that could have been absorbed by its enormous body. This is why The Blue Boat Initiative exist, an oceanographic buoy alert technology made for search and protect whales and also study the oceans valuing marine ecosystem services, necessary to face climate change.

This professional campaign titled 'The worst traffic accident' was published in Chile in October, 2022. It was created for the brands: Advertising Standards, Environmental Defence, and Fundación Meri, by ad agency: Berlin. This Digital, OOH Outdoor, and Print media campaign contains 1 media asset. It was submitted over 1 year ago by Creative director/ Head of Art: Eugenio Spencer C of BERLIN SCL.


Advertising Agency: Berlín, Santiago, Chile
Ceo: Cristián Rojas
Creative Director: Alejandro "The Truck" Calleja
Head Of Art: Eugenio Spencer
Senior Art Director: Cristián Mugarra
Art Director: Jorge Henríquez
Art Director: Carlos Morales
Senior Copywriter: Patricio Orellana
Retoucher: Juan Ramos


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