In order to overcome the new alcohol advertising regulation laws in Israel, we created the first branded ad without a brand.
This professional campaign titled 'The unbranded ad' was published in Israel in July, 2015. It was created for the brand: Tempo, by ad agency: McCann. This Film medium campaign is related to the Alcoholic Drinks industry and contains 1 media asset. It was submitted over 7 years ago.
Advertising Agency: McCann, Tel-Aviv, Israel
Creative Director: Naor Itzhak
Copywriter: Eddie Gartsman
Directors: Michael Mushonov, Lael Utnik
Producer: Tom Soffer
Additional credits: Daniella Klinger, Rotem Mizrahi, Alon Leibovich, Ravid Tiber