Description
The clearest sign that you're getting old? Not your age, it's leaving your phone's flashlight on without realizing it.
Inspired by this contemporary truth, we created a campaign for Icon, Apple Premium Partner in CAM, to celebrate International Grandparents' Day.
As part of the tribute, we launched a special offer: 15% discount on accessories for those over 65 years old.
Just show your ID and claim the offer.
This professional campaign titled 'The sign this deal’s for you' was published in Costa Rica in July, 2025. It was created for the brand: Apple, by ad agency: Garnier BBDO. This Digital, OOH Outdoor, and Print media campaign is related to the Electronics, Technology, Personal Accessories, and Retail Services industries and contains 4 media assets. It was submitted 5 months ago by LEYTHER: LEYTHER OROZCO.
Credits
CCO: Chepe Antillon
DGC: Sergio Chinchilla
Creative Directors: Yoshua Leon - Julian Robert - Camilo Valencia
Art Directors: Camilo Valencia
Business Executive Director: Ana Chinchilla
Production: Kaiju
Executive Producer: Natalia Romero - Black thunder studio
Photographer: Leyther Orozco - Black thunder studio
