ADVERTISING

Description

Black Box Wines’ Savvy Man is back. The premium boxed wine brand has teamed up with independent creative agency Red Tettemer O’Connell + Partners (RTO+P) yet again for the next phase of “The Savvy Man” campaign – launching two brand-new spots, out now.
When the Savvy Man, played by actor and comedian Adam Scott, was first introduced as the brand’s new spokesperson earlier this year, he was ensconced in a luxurious den showing off his premium collection of award-winning Black Box Wines, convincing drinkers to “come over to the savvy side.” The new follow-up spots strike the same chord, with Adam touting the same sophistication and swagger.

This professional campaign titled 'The Savvy Man' was published in United States in May, 2022. It was created for the brand: E & J Gallo Winery Black Box Wines, by ad agency: RTO+P. This Film medium campaign is related to the Alcoholic Drinks industry and contains 2 media assets. It was submitted 7 months ago by Christine Galetto of DiGennaro Communications .

Credits

Advertising Agency: RTO+P, United States of America
Photography: Mad Active Productions
Production Company: Brother
Music House: Milkboy
Media Agency: Um
Co-Chief Creative Officers: Steve Red, Steve O’Connell
Executive Creative Director: Todd Taylor
Account Executive(s): Carla Mote, Susan Fortin Baraczek
Ep: Michael McClellan
Photographer: Ian Spainer
Director: Ted Melfi
Director Of Photography: Danny Moder
Executive Producer: Rich Carter
Line Producer: Magdalena Martinez
Editor: Chip Schofield
Producer: Hope Krosskove

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