The New Yorker

The Right Question

Agency: Tronco


Dave Maruchniak directed this stunning new animated spot for The New Yorker, which incorporates black-and-white 2D, 3d, procedural animation, and real-life testimonials from the victims of Harvey Weinstein in an impassioned call for activist journalism.

This professional campaign titled 'The Right Question' was published in United States in August, 2020. It was created for the brand: The New Yorker, by ad agency: Tronco. This Digital medium campaign is related to the Media industry and contains 1 media asset. It was submitted almost 4 years ago by Digital Director: Nacho Loizaga of 1stAveMachine Buenos Aires.


Advertising Agency: Tronco, Buenos Aires, Argentina

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