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High Caliber in Long Beach, MS is one of the region’s most knowledgeable firearms resellers. With plans to open a shooting range by 2020, the company turned to Cerberus to advise them on a complete, systemic rebranding effort. Rebranded as High Caliber Guns in 2019, the pawn and gun store worked with Cerberus to introduce a new brand mark, inventory access website, print and billboard advertising campaign, and a complete line of High Caliber merchandise for sale on-premises.
This NSFW professional campaign titled 'Take Your Best Shot' was published in United States in August, 2020. It was created for the brand: High Caliber Guns, by ad agency: Cerberus. This Outdoor medium campaign is related to the Personal Accessories and Recreation, Leisure industries and contains 7 media assets. It was submitted about 2 years ago.
Advertising Agency: Cerberus Agency, New Orleans, United States of America
Creative Director: Justin Bonura
Creative Director: Rocky Russo
Art Director: Rocky Russo
Copywriter: Justin Bonura
Designer: Anneliese Depano