Description
This Halloween, TVentas decided to explore a fear far more real than ghosts: that exact moment when the baby monitor lights up and parents realize their little “angel” wasn’t actually asleep. Inspired by that everyday —and terrifying— scene, the brand created a series of print ads that capture the moment with a horror movie twist. The campaign reminds parents, with humor and empathy, that there are ways to keep that “nightmare” from happening again — by choosing a quality mattress for their babies.
This professional campaign titled 'The Real Nightmare' was published in Ecuador in October, 2025. It was created for the brand: TVentas, by ad agency: Delta MullenLowe. This Print medium campaign is related to the Household Products and Retail Services industries and contains 4 media assets. It was submitted 29 days ago by ECD: Jose Lizarzaburu of Delta MullenLowe.
Credits
Agency: Delta MullenLowe
President: Pablo Salazar Egas
Geral Manager: General: Juan Ignacio Gallego
CCO: André Pedroso
DGC: José Lizarzaburu
DC: Mauricio Montoya
DA: Andrés Córdova
Copywriter: Andrés Rodríguez
Account Manager: Paola Rodríguez
Client: TVentas
Nina Solah, Jorge Escobar.
