The real Master of intuition

Agency: Publicis


We've staged a special broadcast of the UEFA Champions League final match in a pub in Milan. Two legends of Italian football, Billy Costacurta and José Altafini, are in the pub giving live commentary. They don’t know we've hidden cameras everywhere to give them the surprise of their lives.

This professional campaign titled 'The real Master of intuition' was published in Italy in October, 2012. It was created for the brand: Heineken, by ad agency: Publicis. This Ambient medium campaign is related to the Alcoholic Drinks industry and contains 1 media asset. It was submitted over 11 years ago.


Advertising Agency: Publicis, Milan, Italy
Creative Directors: Cristiana Boccassini, Bruno Bertelli
Art Director: Alessandro Candito
Copywriter: Paolo Bartalucci
Director: Cric
Account manager: 
Giada Salerno
Producer: Mariella Maiorano


Sign up for our newsletter

Don't miss out. Receive our free weekly newsletter to learn about the best creative work from all around the globe. We're keeping your email safe and confidential.