The Global Literacy Project

The My First Book Project

Agency: JWT

This professional campaign titled 'The My First Book Project' was published in South Africa in June, 2009. It was created for the brand: The Global Literacy Project, by ad agency: JWT. This Ambient medium campaign is related to the Public Interest, NGO industry and contains 1 media asset. It was submitted over 13 years ago.


Advertising Agency: JWT, Cape Town, South Africa
Creative Director: Conn Bertish
Art Directors: Alison Sutcliffe, Ross Nieuwenhuizen
Copywriter: Conn Bertish
Film editor: Mathew Kramer


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