Description
Master Insect Killer is one of the biggest insect killer brands in Myanmar.
However, competition has intensified due to strong legacy brands and cheaper alternatives.
Dengue season is typically where the sales peak.
We needed to shake the category.
Recently, content creator Linn Htit became popular for his…mosquito-like look.
The idea was obvious.
We brought him in not as a typical ambassador,
but as someone who would trash-talk our product.
THE MOST RECOMMENDED 1-STAR REVIEWS
by the World’s first Mosquito Influencer
We created a series of themed content where he gave 5-star reviews from a mosquito’s point of view:
A travel vlog recommending the best places for mosquitoes to stay.
Mukbangs rating different blood types.
Product reviews of competitor brands.
All 5-stars.
The 1-star? Master Insect Killer.
Follow Master Insect Killer on Tiktok for the contents.
This professional campaign titled 'The most recommended 1-star reviews' was published in Myanmar in December, 2025. It was created for the brand: Master Insect Killer, by ad agency: Mango Group. This Content, Digital, and Film media campaign is related to the Health, House, Garden, and Household Products industries and contains 3 media assets. It was submitted 4 days ago.
Credits
Advertising Agency: Mango Media Group
Managing Director: Maria Abril
Creative Director: Marvin Ramos
Associate Creative Director: Jamie Aung
Art Director: Nam Aye Khine
Senior Graphic Designer: Tin Aung Hein
Senior Copywriter: Zwe Paing Seth Kyaw
Copywriter: Kyaw Min Htet
Head of Client Services: Aye Nyeint Thu
Account Director: Nwe Ni Kont
Senior Account Executive: Zin Lin Oo
Associate Strategic Planning Director: Lin Htet Thway
Associate Strategic Planning Manager: Khin Wadi Hlaing
