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Apple

The Invisible Update

School: Miami Ad School

Description

We spend so much time on our phones. What if it could save our lives? The most common sign of strokes are micro changes to the face. Catching them early can save your life. Apple will catch these changes using facial recognition technology in the iPhone X's front-facing camera.

This student campaign titled 'The Invisible Update' was published in Canada in February, 2018. It was created for the brand: Apple, by ad school: Miami Ad School. This Digital medium campaign is related to the Electronics, Technology industry and contains 1 media asset. It was submitted over 4 years ago.

Credits

Advertising School: Miami Ad School, Toronto, Canada
Art Directors: Junggle Kim, Ela Kallonen
Copywriters: Maddie Rosenberg, Cristina Marquez

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