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Nike Esports Canesten

The Invisible Opponent

Schools: Miami Ad School Brasil Miami Ad School Madrid

Description

For women who exercise, yeast infections can be one of their biggest opponents. Canesten, in partnership with Nike, created a line of performance underwear with anti-fungal, moisture-wicking technology designed to protect women from candidiasis during physical activity.

This student campaign titled 'The Invisible Opponent' was published in Brazil, Multinational Europe, and United States in May, 2026. It was created for the brands: Canesten and Nike Esports, by ad schools: Miami Ad School Brasil and Miami Ad School Madrid. This 360°, Design, and Print media campaign is related to the Health, Sports, and Sportswear industries and contains 13 media assets. It was submitted about 21 hours ago by Art Director: Manoel D'Alessio.

Credits

Advertising Agency (School): Miami Ad School Brazil / Miami Ad School Madrid
Copywriter and Strategist: Maria Vitória Mazão
Art Director: Manoel D'Alessio
Creative Director: Tereza Verde Pinho

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